India likely to be Apple's 3rd largest market in next 2 to 3 years: Experts

New Delhi, May 3 (IANS) As Apple registered strong double-digit growth in India in the March quarter this year, experts on Friday said that the country will likely become the tech giant's third-largest market in the next two to three years.According to Tarun Pathak, Research Director at Counterpoint Research, Apple will continue to grow faster than the market and might grow more than 20 per cent this year in the country."In India, revenues grew to record levels due to better product mix and channel expansion. We believe Apple will continue to grow faster than the market and might grow over 20 per cent in 2024," Pathak told IANS.India is home to more than 850 million mobile phone users and has the potential to have over a billion smartphone users in the next five years.According to experts, this gives a significant opportunity for Apple in terms of the huge potential market outside China and the US in the coming years as most of these users are upgrading to their second or third smartphones right now and being 'mobile first', consumers are spending and upgrading to better and more expensive...
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European Council agrees stance on electricity market reform : Nuclear Policies

The Europa Building in Brussels (Image: European Council)Following months of negotiations, the European Council has reached an agreement on a proposal to amend the EU's electricity market design, agreeing to include existing nuclear plants in the reform. The agreement could result in France dropping a scheme forcing state-controlled utility EDF to sell a portion of its nuclear energy production to competitors below market-level prices.The European Council said the reform aims to "make electricity prices less dependent on volatile fossil fuel prices, shield consumers from price spikes, accelerate the deployment of renewable energies and improve consumer protection". The proposal is part of a wider reform of the EU's electricity market design which also includes a regulation focused on improving the EU's protection against market manipulation through better monitoring and transparency."The reform aims to steady long-term electricity markets by boosting the market for power purchase agreements (PPAs) generalising two-way contracts for difference (CfDs) and improving the liquidity of the...
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How loyalty programs encourage repeat customers

by Len Covello — CTO, Engage People, Research shows consumers are increasingly leaning on loyalty programs as the cost of everything from gas to groceries continues to rise. Here are four ways effective loyalty programs stand out from competitors and keep customers coming back time and again.As competition in the QSR and fast casual space continues to heat up – and consumers look for ways to cut back on their daily spending – marketing teams need to take a fresh look at their loyalty program offerings for 2023.New loyalty solutions allow restaurant chains to better target their communications, create personal interactions and ultimately foster greater engagement with the brand. While the quality of menu items will always be a leading driver of customer satisfaction, a positive experience before, during and after the visit can boost brand affinity and increase the chances of repeat business, something everyone wants.Here are four ways effective loyalty programs can help your QSR or fast casual restaurant stand out from competitors and keep your customers coming back time and again.Personalize...
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